Oatey Co. Builds Awareness of the Trades through Book Readings
Conducted at Cleveland Metro Schools, the events involve reading the new children’s book, The House That She Built, which educates young readers about the people and professional skills that go into building a home.
Oatey Co. has partnered with The House That She Built, an organization with a mission to help generate awareness of the skilled trades.
A new children’s book, The House That She Built, educates young readers about the people and skills that go into building a home. The book tells the true story of a home built by all female tradespeople. Its pages reveal the various construction trades involved in building a home. One by one, the reader learns about the architect, framer, roofer, plumber, HVAC technician, and many more.
As part of the partnership, Oatey is spearheading book readings throughout the Cleveland, Ohio, area. Oatey’s Women’s Resource Network (WRN), an associate resource group dedicated to women’s professional, personal, and leadership development, has organized readings at multiple Cleveland Metro Schools, including the Douglas MacArthur Girls Leadership Academy and Goldwood Primary School in Rocky River, Ohio.
The book reading at Douglas MacArthur Girls Leadership Academy was held on International Women’s Day and included a hands-on STEM activity for Pre-K through 3rd-grade students. The Goldwood Primary School reading was held in partnership with the school’s parent–teacher association. Besides coordinating the event, Oatey donated a copy of The House That She Built for each classroom in the school. Parents and teachers, in addition to reading the book, led the students in a hands-on STEM activity.
“The House That She Built is an ideal partner for Oatey, especially as the construction industry faces one of its biggest challenges: the shortage of skilled trade workers,” says Oatey’s Senior Vice President of Brand & Digital Marketing, Katherine Lehtinen, who also sits on The House That She Built Executive Leadership Council.
The House That She Built movement helps create a sense of urgency to overcome the international labor shortage in construction by elevating the skilled trades within underrepresented communities. “The movement aligns well with Oatey’s mission to support the trades and help grow the pipeline of talent in our industry,” Lehtinen explains.
Oatey first connected with The House That She Built through the company’s podcast, The Fix, after hosting author and founder Mollie Elkman as a guest. The Fix is Oatey’s podcast made for the trades — built to support tradespeople, promote education, foster innovation and inspire the next generation of essential pros.
Oatey is continuing to host book readings throughout surrounding northeastern Ohio communities. An upcoming initiative involves Providence House, a crisis nursery committed to child abuse prevention and family preservation in the Cleveland area. Oatey associates will conduct a book reading at Providence House and donate copies of The House That She Built to all current Providence House residents. Oatey is expecting to further expand the book-reading program in the Cleveland area.
Oatey Co. has spearheaded events which involve reading the new children’s book, The House That She Built, which educates young readers about the people and professional skills that go into building a home.
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